Eco Towns - The Truman Effect

Eco Towns have been a controversial issue ever since their introduction in 2007. The need to provide sustainable homes, coupled with a gross housing shortage has since amplified calls for their introduction. However, these are prone to adverse social effects, not least with resultant feelings of isolation and disheartenment.

These adverse social effects may be compared to that seen by Jim Carrey in the film “The Truman Show”. This ‘Truman effect’ is thus a cocoon feeling of remoteness, attributed to living a sheltered existence, cut off from the wider national community, similar to that witnessed within the film which was enveloped in a literal bubble.

These towns main attraction are their environmental credentials in achieving a sustainable lifestyle through use of renewable technologies such as solar panels, wind turbines. These green characteristics are very much debateable, as the article Eco Towns- A green myth demonstrates.

A key aspect of such settlements is in creating independent communities, which are to an extent, self-sufficient, attained through localised resources. Although this may help to achieve greater unity and friendships between neighbours, it is likely that without adequate design and planning, greater social ramifications may result. It is incredibly difficult to create a settlement without adequate links to neighbouring towns and cities, for we live in a globalized era of networks and connections. For without such links to adjacent towns and cities occupants may experience negative and disheartening feelings of isolation.

Eco Town planners need to carefully identify these issues if they are to avert a social catastrophe, and accept our continued nomadic nature and need to travel. A key aspect to achieving a Carbon Zero lifestyle, something these settlements aspire for, is in avoiding the use of standard oil based, polluting vehicles. This will put significant pressure on planners and designers alike, resulting in the possibility for limitations or even exclusion of private vehicular use altogether. Consequently, occupants will find it hard to reach friends and family located elsewhere, and may well find themselves in a socially isolated bubble or cocoon, which is hard to break.

Eco Towns share a similar artificial feel to that identified within the “Truman Show”, a result of a general inadequate mix of new modern buildings lacking distinct and unique architectural features combined with a mass of concrete, paving and strategically located trees and vegetation, to give the impression of a highly maintained yet characterless townscape in which to live. As we are highly attuned to our surroundings and environment, repetitive aesthetics will worsen attitudes and perceptions leading to social rejection and overriding dissatisfaction. The advent of travel and with it Globalisation, has heightened our appetite for experiencing new and different surroundings to such an extent, that it is unlikely we will ever be satisfied with remaining confined and restricted to one place for any length of time.

Without appropriate planning and design detailing, Eco Towns may well suffer from the ‘Truman effect’, due to a combination of poor infrastructure connections to existing settlements, and due to localised design criteria, which attempts to limit individuals movements to a small area, thus minimising their carbon footprint.